We are huge infographic fans at Howell Edwards, in fact, it’s one of our specialties. Illustrated infographics are a perfect way to add visual elements to an editorial article or a marketing campaign – they are the champions when it comes to online sharing. They don’t only help boost search engine rankings of websites, but they also enhance your brand awareness. Ultimately, we are visual creatures: 90% of the information transmitted to our brain is visual, and that is processed 60,000x faster in the brain than text is. That is why we would rather look at an infographic than read a lengthy text containing the same content – so why not commission us to design and illustrate an infographic to help you get your information across?
A few years ago we were inspired by another late night Netflix marathon to design an infographic portraying where all the greatest New York based TV shows were set. We designed the piece with a very un-Howell Edwards minimal style, sticking to type only and embracing the “Less is More” mantra. Using a monochrome colour scheme, and a variety of font sizes, we’ve created a simple but effective result.
Over the past few years the design has been featured on a number of creative and design websites around the web, and in a number of best infographic lists. One of our favourite features by Creative Bloq is quoted below:
To emulate the best infographics on the web your design has to have something unique about it. Crafted by Essex based designer Phil Howell, this minimalist, type-only effort definitely ticks that box.
Less is more in this brilliant design, which takes well-known TV shows based in New York and places them in their correct geographical location. It’s a unique way to portray the information that is aided by a simple, monochrome colour scheme and a variety of font sizes.
Howell’s certainly got a talent for infographics – he’s already offered up a few more including a Tube map based on Beatles song as well as one depicting the relationships between the characters of TV show Mad Men. Call us pop culture-obsessed, but we’re big fans of all of them!
If you’re looking for an illustrated infographic design to help boost your search engine rankings, and enhance your brand awareness, get in touch now!