Digital illustration is one of our specialties, and portrait illustration is a huge love and passion of ours. It’s a great way to incorporate personality into a corporate brand’s website or marketing ephemera, especially when the brand are customer facing. It can also be a great way to introduce potential clients to your business through social media or your website – customers love to see and know who they’re going to be working with.
We were recently asked by consumer information website Money Saving Expert to illustrate their money-saving customer service team for their customer forum. We designed full length and close up illustrations of the four workers, in different styles and different clothing options. The assets are currently being used to introduce forum users to the team of colleagues administering the forum, as well as where each member comments or interacts with the public users. It’s also used to generally provide a more welcoming and inviting touch to the site; something that a portrait illustration is absolutely perfect for.
Portrait illustration is a speciality of ours at Howell Edwards, and something that, quite frankly, we love to do. It’s a very simple but effective way to add a personal feel to an otherwise corporate website or marketing asset, and works especially well in this case for a customer-facing forum. If you’re looking to brighten up a corporate platform, or add some personality to your brand, we’d love to hear from you.